Here's
An Explanation Of How Sitesell Tracks Your Sales Using
'Cookies'
Turn up
your speakers and click on the play button
below for a brief explanation on how the Sitesell cookie
tracking system works...
The Sitesell cookie
tracking system works on two levels.
The first time our new
visitor Mary is referred to any Sitesell domain by any
affiliate, her
computer is tagged with what's called a 'temporary
cookie'.
A 'cookie'
is a small tracking device which lives in Mary's computer
that identifies her to Sitesell so they can track her
visits to any of their site's pages.
It's completely harmless,
but it's the way most online merchants track sales from
affiliates and how we are sure we will get paid for any
sales we make...these 'cookies'
are really an affiliate's best friend.
After Mary is 'tagged' with
your cookie by visiting a Sitesell page through a link in
the ebook, she is potentially your customer.
Unfortunately, if she visits another Sitesell page through a
different affiliate's referral link, your cookie is over-written by the second affiliate's
cookie.
This process continues
until Mary either -
-
Purchases
a Sitesell product
-
Becomes
a Sitesell affiliate, or
-
Registers
for Sitesell's Value Exchange
Once one of these things
happens, Mary is given a 'permanent'
cookie that can't be overwritten, and all future sales of
Sitesell products are credited to the final affiliate
who's cookie was on Mary's computer on the day she
purchased a product, became an affiliate or registered for
Value Exchange.
This is why it is important
for you to follow up with your own messages (as we'll
discuss in a moment) which
include your Sitesell affiliate link or what Sitesell
calls your RR URL.
The messages I send to Mary
in the Private Members Site
follow up sequence include direct links to the
various Sitesell pages. This is because many different
affiliate's potential customers will be seeing these
messages.
Your own message sequence
on the other hand will be encoded with your
actual RR URL when you refer Mary to any Sitesell
page.
This will keep your
temporary cookie on Mary's computer in case she decides to
do a little research online before she purchases Solo Build It
(which many people do) and unknown to her, visits a
Sitesell page through another affiliate's link.
If this happens, and Mary
buys any product, becomes a Sitesell affiliate or
registers for Value Exchange, she
will be the other affiliate's customer for life.
This is something you want
to avoid if you've taken the time to educate her, show her
what's possible with Solo Build It, and got her ready to buy.
I've lost many sales
because the buyer had somebody else's permanent cookie on
their computer and didn't realize it.
It especially hurts when
you've spent hours writing emails back and forward and
talking on the phone with people and then their sale is
credited to somebody else because they already had a
permanent cookie from another affiliate.
Mind you, I've
got lots more customers and affiliates for life because of
the permanent cookie than I've lost, so it's a good
thing, it's just something you need to be aware of :-)
The
bottom line - while I will be following up with
your visitors for you through the Private Site email
course, you should create your own autoresponder series of
messages.
You can do this by
using Form Build It (or preferably an
autoresponder like Aweber
because you can have unlimited follow up messages with
Aweber instead of only the seven that Form Build It gives
you) to keep your own cookie on
your visitors computer until she purchases.
Then she's yours for life...
If setting up your own
follow up system all sounds too
hard, don't worry about it for now. I'll be following up
for you anyway. You might lose the odd sale to somebody
else, but it's a small risk and it shouldn't make a huge
difference overall.
Once you're more
comfortable with the whole affiliate and online marketing thing, you can set up
your own follow up system later on.
If you need more
information on how all this tracking stuff works, please consult your 5
Pillar Manual (it's available for download
inside the 5 Pillar Club) for everything you need.
And if you have any
questions about the 5 Pillar Club, you
can contact Sitesell Support by clicking here.
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